{"id":458,"date":"2025-02-19T21:21:14","date_gmt":"2025-02-19T21:21:14","guid":{"rendered":"http:\/\/projects.reneearhodes.com\/?p=458"},"modified":"2025-05-16T17:32:03","modified_gmt":"2025-05-16T17:32:03","slug":"social-media-river","status":"publish","type":"post","link":"https:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/","title":{"rendered":"Social Media"},"content":{"rendered":"\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\"><\/div>\n\n\n\n<div class=\"wp-block-column\"><\/div>\n<\/div>\n\n\n\n<p style=\"font-size:16px\">I managed social media channels and created all content at Tuolumne River Trust (TRT). I identified story leads and created content by working closely with restoration, education, and policy program teams. <\/p>\n\n\n\n<p style=\"font-size:16px\">TRT was newly investing in increased social media output, so <strong>I centered my strategy around increasing reach and building brand awareness. <\/strong>To meet these goals in 2024, I focused on producing <strong>reels, media-rich carousel posts, and trending, newsworthy stories.<\/strong> I shared high-quality posts, <strong>4+ times a week, increasing reach <\/strong>by<strong> 200% on Instagram and 392% on Facebook<\/strong>. This contributed to increased volunteer sign-ups, advocacy action attendance, email conversions, and social media engagement.<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center has-text-color has-background\" style=\"background-color:#94c6a0;color:#fffde8;font-size:16px\"><strong>Behind the Scenes:<\/strong><br><strong>I created TRT&#8217;s first organization-wide story-sharing process<\/strong>. By upholding <strong>ethical storytelling practices<\/strong>, this process included monthly story-share meetings with program directors, collaborative editorial calendars, remote project management, nimble in-the-moment interviews,  documentation days in the field, and editorial consent practices.<\/p>\n\n\n\n<p class=\"has-text-align-center has-text-color has-background\" style=\"background-color:#94c6a0;color:#fffde8;font-size:16px\">As a one-person production unit, <strong>I produced 300 multimedia stories<\/strong> in 2024, including videos, photography, interviews, and writing in various forms.<\/p>\n\n\n\n<h4 class=\"has-text-align-center\">Stories that Connect: Inspiring Tales of Restoration<\/h4>\n\n\n\n<figure class=\"wp-block-gallery columns-3 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"791\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/01-small.png\" alt=\"\" data-id=\"464\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=464\" class=\"wp-image-464\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"787\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/02-small.png\" alt=\"\" data-id=\"465\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=465\" class=\"wp-image-465\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"793\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/03-small.png\" alt=\"\" data-id=\"466\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=466\" class=\"wp-image-466\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"785\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/04-small.png\" alt=\"\" data-id=\"467\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=467\" class=\"wp-image-467\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"788\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/05-small.png\" alt=\"\" data-id=\"468\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=468\" class=\"wp-image-468\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"800\" height=\"788\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/06-small.png\" alt=\"\" data-id=\"469\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=469\" class=\"wp-image-469\"\/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<p class=\"has-text-align-center has-text-color has-background\" style=\"background-color:#94c6a0;color:#fffde8;font-size:16px\"><strong>Feedback from the Field:<\/strong><br><em>\u201cThe material you are putting out really showcases our work in a meaningful, beautiful, and authentic way. Thank you!\u201d <\/em>\u2014Julia Stephens, River and Meadow Restoration Program Director<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Stream Work Makes the Dream Work at Boney Flat Meadow\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/wHQJazyoBV0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"1080\" height=\"1246\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/03\/small-streamwork.png\" alt=\"\" data-id=\"596\" data-full-url=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/03\/small-streamwork.png\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/small-streamwork\/\" class=\"wp-image-596\"\/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" width=\"1080\" height=\"1217\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/03\/PALS-1.png\" alt=\"\" data-id=\"594\" data-full-url=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/03\/PALS-1.png\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/pals-1\/\" class=\"wp-image-594\"\/><\/figure><\/li><\/ul><\/figure>\n\n\n\n<h4 class=\"has-text-align-center\">Meadows Matter, Forest Resilience, Floodplains for Fish: <br>Social Media Demo Reels <\/h4>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Meadows Matter Sizzle Reel\" src=\"https:\/\/player.vimeo.com\/video\/1085030321?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"See the Forest for the Trees: Social Media Demo Reel\" src=\"https:\/\/player.vimeo.com\/video\/1061462027?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\" style=\"flex-basis:50%\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Floodplains for People &amp; Fish: Social Media Demo Reel\" src=\"https:\/\/player.vimeo.com\/video\/1061620075?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\" style=\"flex-basis:50%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\"><\/div>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"has-text-align-center\">Lifestyle Stories <\/h4>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:16px\">These stories share the lure of the local, create a sense of relational joy, and inspire audience engagement with the Tuolumne River!<\/p>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1780\" src=\"https:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/05\/tai-run.png\" alt=\"\" class=\"wp-image-985\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Rafting &amp; Restoration: Youth Repair the Tuolumne\" src=\"https:\/\/player.vimeo.com\/video\/1083604055?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Paddle with the Salmon Recap\" src=\"https:\/\/player.vimeo.com\/video\/1075000276?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1588\" src=\"https:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/05\/paddle-blurb.png\" alt=\"\" class=\"wp-image-981\"\/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1762\" src=\"https:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/05\/bryn-copy1.jpg\" alt=\"\" class=\"wp-image-997\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1762\" src=\"https:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/05\/bryn_copy2.jpg\" alt=\"\" class=\"wp-image-999\"\/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h4 class=\"has-text-align-center\">15 Second Impact Stories <\/h4>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:16px\">Attention spans are short; these impact stories are too. <\/p>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Calm Forest Feeling\" src=\"https:\/\/player.vimeo.com\/video\/1058399122?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<p><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1570\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/Screenshot_20250219-1509102.png\" alt=\"\" class=\"wp-image-479\"\/><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns\">\n<div class=\"wp-block-column\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1080\" height=\"1563\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/Screenshot_20250219-1525472.png\" alt=\"\" class=\"wp-image-481\"\/><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column\">\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Fire Debt\" src=\"https:\/\/player.vimeo.com\/video\/1058406786?dnt=1&amp;app_id=122963\" width=\"473\" height=\"840\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"has-text-align-center\">Inspiring Volunteers &amp; Advocates<\/h2>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-2\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/1.png\"><img loading=\"lazy\" width=\"700\" height=\"966\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/1.png\" alt=\"\" data-id=\"471\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=471\" class=\"wp-image-471\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/2.png\"><img loading=\"lazy\" width=\"700\" height=\"972\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/2.png\" alt=\"\" data-id=\"472\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=472\" class=\"wp-image-472\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/3.png\"><img loading=\"lazy\" width=\"700\" height=\"966\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/3.png\" alt=\"\" data-id=\"473\" data-link=\"http:\/\/projects.reneearhodes.com\/?attachment_id=473\" class=\"wp-image-473\"\/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link has-text-color\" href=\"https:\/\/www.tuolumne.org\/river-news\/rafting-for-restoration\" style=\"color:#94c6a0\">read the article<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery columns-2\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/1-small-1.png\"><img loading=\"lazy\" width=\"700\" height=\"874\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/1-small-1.png\" alt=\"\" data-id=\"493\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/1-small-1\/\" class=\"wp-image-493\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/2-small.png\"><img loading=\"lazy\" width=\"700\" height=\"872\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/2-small.png\" alt=\"\" data-id=\"494\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/2-small\/\" class=\"wp-image-494\"\/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-gallery aligncenter columns-2\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/3-small.png\"><img loading=\"lazy\" width=\"800\" height=\"991\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/3-small.png\" alt=\"\" data-id=\"495\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/3-small\/\" class=\"wp-image-495\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/4-small.png\"><img loading=\"lazy\" width=\"700\" height=\"869\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/4-small.png\" alt=\"\" data-id=\"496\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/4-small\/\" class=\"wp-image-496\"\/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"1080\" height=\"1750\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/Screenshot_20250219-1651212-2.png\" alt=\"\" class=\"wp-image-499\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/11.png\"><img loading=\"lazy\" width=\"1077\" height=\"1212\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/11.png\" alt=\"\" data-id=\"506\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/attachment\/11\/\" class=\"wp-image-506\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/14.png\"><img loading=\"lazy\" width=\"1080\" height=\"1217\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/14.png\" alt=\"\" data-id=\"507\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/attachment\/14\/\" class=\"wp-image-507\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/12.png\"><img loading=\"lazy\" width=\"1080\" height=\"1209\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/12.png\" alt=\"\" data-id=\"508\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/attachment\/12\/\" class=\"wp-image-508\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/9-1.png\"><img loading=\"lazy\" width=\"1080\" height=\"1341\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/9-1.png\" alt=\"\" data-id=\"512\" data-link=\"http:\/\/projects.reneearhodes.com\/index.php\/2025\/02\/19\/social-media-river\/9-1\/\" class=\"wp-image-512\"\/><\/a><\/figure><\/li><\/ul><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"1080\" height=\"1753\" src=\"http:\/\/projects.reneearhodes.com\/wp-content\/uploads\/2025\/02\/caption.png\" alt=\"\" class=\"wp-image-509\"\/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I managed social media channels and created all content at Tuolumne River Trust (TRT). I identified story leads and created content by working closely with restoration, education, and policy program teams. TRT was newly investing in increased social media output, so I centered my strategy around increasing reach and building brand awareness. To meet these [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":401,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"_links":{"self":[{"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/posts\/458"}],"collection":[{"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/comments?post=458"}],"version-history":[{"count":65,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/posts\/458\/revisions"}],"predecessor-version":[{"id":1000,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/posts\/458\/revisions\/1000"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/media\/401"}],"wp:attachment":[{"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/media?parent=458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/categories?post=458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/projects.reneearhodes.com\/index.php\/wp-json\/wp\/v2\/tags?post=458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}